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The Global Travel&Tourism Summit Dubai


添加时间:2008年6月19日 发布人:tccwang 来源: 点击数:9916 回复数:0 推荐阅读 加入收藏

The Global Travel&Tourism Summit Dubai
Key Words: Environmental Protection and Climate Change

Chamber of Tourism All-China Federation of Industry and Commerce delegation attended the 8th WTTC Summit held in Dubai

The Prime Minister and Vice President of the United Arab Emirates Sheikh Mohammed bin Rashid Al Maktoum attended the opening ceremony.

In the context of tumult and panic in major capital markets of western countries, emerging markets such as China and India are recognized by international tourism community as new engine of future tourism.


Leaders of tourism industry which accounts for 10% of GDP and 8% of job opportunities globally convened in Dubai for the annual Global Tourism&Travel Summit during April 20 and April 21, 2008.  The theme of this year’s summit---Global Citizens attracted the participation of over 1,100 representatives, 400 more than the previous summit held in Lisbon, making it the biggest summit ever. This is partly because Dubai, a legendary city rising in the desert in the last one decade, appeals to the tourists, and partly because the apparent economic recession in America coupled with global energy and food shortage has brought about myriad of uncertainties and new challenges to global tourism, thus compelling people in tourism sector to unify their actions.

JW Marriott Jr., Chairman and Chief Executive Officer, Marriott International Inc highlighted climate change and environmental protection in his speech. As one of the founders of WTTC who is in charge of thousands of brand hotels worldwide, he appealed to the tourism sector about the impact climate changes has on global tourism and travel market and also appealed to the entrepreneurs in this sector on addressing issues like carbon emission and the harmful effect tourism has on environment while being committed to development.

The sweeping global food shortage and record oil price have triggered the concern that the global tourism industry might be battered when it has not come up with coping measures. Although the legendary construction in Dubai has brought surprises to participants, some representatives argued that given the 34% growth rate of the construction industry, incomplete construction standards, implementation and operation as well as impact study and precaution measures have compromised environment. The feedback from the Director General of Dubai Department of Tourism and Commerce Marketing failed to ease the concern.

Airplane and car become frequently used vehicles as a result of tourism and travel. The representatives from Airbus and Toyota explained that they have formulated carbon emission purchase measures to protect environment. However, other representatives cast doubts on these measures, saying that travelers are ready to pay for the carbon emission bills for use of vehicles but there are no measures to verify whether their money is used for this purpose. Also in doubt was the negative impact brought about by Formula one which has contributed a lot to profitability of companies and attraction of travelers.

The concern that these leaders have on the present and future impact on global tourism and travel due to shortage of food, gas and energy was strongly felt. Chief economist of Deutsche Bank Group, Norbert Walter, warned at the forum that such shortage would not change in a short period of time and recession in US, Europe and Japan would alter the global economic landscape. Many representatives emphasized that new vision and leadership were needed to cope with the latest developments in global tourism and travel industry.

It was almost unanimously mentioned that the developments in emerging markets represented by China and India would mitigate the attacks on global tourism market.

China sent over 60 representatives to the summit. On the contrary, India, an equally important emerging market, has not given due attention to this meeting as its representatives were rarely seen. Chamber of Tourism All-China Federation of Industry and Commerce, a national non-public tourism organization, sent a record delegation for the fourth consecutive year. Director Wang Ping, Deputy Director General Wang Mingang, Deputy Director He Chaoqiong, Mu Min, Ji Xiaodong bonded with old and new friends. Deputy Director Wu Yongjian and Lan Shili attended the summit for the first time but were busy making friends and introducing the development of Chinese tourism industry and their own companies.

Shao Qiwei, Chairman of China National Tourism Administration, was put in limelight. A good proof is that many foreign representatives made a special inquiry of Chairman Shao’s speech schedule and got there on time. Chinese representatives were more than on time when it came to Mr Shao’s speech. Mr Shao addressed the audience on the Chinese governmental policies on tourism and the latest developments of Chinese tourism market. He also optimistically looked into the future of Chinese tourism market and conveyed the sincerity to cooperate with other countries in this field.

Director Wang Ping and Deputy Director General Wang Minggang exchanged views with Chairman Shao multiple times during the sideline of the summit, briefed him on the current status of the Chamber and stated what Chinese non-public tourism thought and did to contribute to Chinese tourism. Tourism Bureau of Guangdong and Shangdong as well as Sohu and Phoenix were also present at the Summit. Given the increasing importance of China in global tourism as well as the size of its representatives, the organizer meticulously added Chinese as one of the working languages next only to English and Arabic.

The chamber-organized delegation was very active in their efforts to introduce Chinese non-public tourism sector and the development of Chinese tourism industry. Director Wang, in the interaction with other representatives as well in interviews, underscored that Chinese government and Chinese entrepreneurs are alert to the increase of risks and uncertainties around the world and also highlight economic development as well as the rise of people’s living standards. As she put it, China’s stability and economic development are positive contributions to the world, and on the contrary China’s tumult and economic disruptions will also be the world’s calamity. The most important function of tourism is interpersonal communication. It is with such communication that comes mutual understanding and tolerance among different races and different cultures and ultimately the world’s peace.

During the sideline of the Summit, Director Wang met with Christopher Rodrigues, president of England Tourism Committee. The two sides discussed the possibility of cooperation in the future and arrived at consensus on the Olympic Communication in the coming Beijing Olympics and London Olympics 4 years later.

After the Summit, the delegation left for Saudi Arabia to visit Saudi Arabian General Investment Authority as well as Saudi Tourism and Travel Bureau in Riyad. They contacted Al Shitaiwi Travel & Tourism, one of the largest tourism agencies in Riyad and discussed the possibility of cooperation. The delegation was greatly impressed with the scenery of the kingdom, the prosperous and intriguing cities, the desert-featured 80,000 people modern football field and the mysterious royal stand, the largest camel transaction market in the Gulf Region, the Whole Sheep Dinner in the tents set up in desert. The intelligence and hospitality of Arabs as well as the cultural wonders they have created in the desert have made it a unique tourism market. What adds to the memory of this visit is that all the women in the delegation wore black suit and covered their face with black silk pursuant to Koran cannon and the tradition of Saudi Arabia.

Although Saudi is not a tourism destination for Chinese citizens, the kingdom has begun to receive guests for commercial inspection from China since last year. And the curiosity of Chinese travelers will increasingly turn their eye to this Gulf-located land, home to the immortal works 1001 Nights.

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